If you’re asking, “Why won’t my house sell?,” you need to diagnose your situation like a doctor searching for the root of the cause. The worst thing you can do is just treat the symptoms (the lack of interest in your house) with Band-Aids and Tylenol (expensive remodels and candy dishes at showings).
The good news is that your list of culprits is a lot shorter than the 55,000 codes that make up the International Classification of Diseases.
“There are two main reasons homes don’t sell,” says Nicolas Jonville, a real estate agent who ranks in the top 1% in San Marcos, California. “The first is it’s overpriced—the price does not match with the property condition or location. Another reason is that it’s underexposed—the marketing is insufficient or inadequate.”
Whatever the diagnosis, you’ve still got options. Top-selling agents, like Jonville, can revamp your home’s presentation to grab buyer attention and price it correctly.
You can also choose to forego the open market and sell directly to a cash buyer. HomeLight’s Simple Sale tool lets you review the best offers from our network of buyers and compare with what you can expect to sell for with a top agent.